Show, don't tell
Click into the record. Open the shop. Read the media kit. Join the list — the form works. This is what a Pro-tier athlete looks like about three weeks after signing up.
Football · Championship
Left winger, 24, Ashford Rovers. Came in with 61k followers, no email list, no shop and no media kit — the most common profile in British professional sport.
Open the profile →Rugby · Premiership Women's
Flanker, 27, Kestrel Vale. Already runs junior coaching on a Saturday and until now had nowhere proper to send anyone who wanted to book one.
Open the profile →Cricket · County & The Hundred
All-rounder, 22, Larkfield. Six months a year without a fixture, which is the cheapest attention he'll ever get and it was going completely unused.
Open the profile →What to look for
Reach, engagement rate, audience split and a contact route, published and current. No sponsor has to ask, which means the athlete isn't negotiating from behind.
Followers are rented. This is the one asset on the page that survives an account ban, a transfer and a retirement.
Merch that doesn't exist until it's paid for, plus bookable clinics and appearances. Goodwill with nowhere to go is goodwill nobody gets paid for.
Logos on the page, and a slot in every email that goes out. It's the thing you show a sponsor when you ask about next season.
The Athvora Score is free, takes about a minute, and tells you honestly if there's nothing worth fixing.
Get my Athvora Score→