Concept demo · pricing is indicative and open to argument — that's rather the point of sharing it

Pricing

Every price, on one page.

No quote process. No discovery call before you're allowed to know the number. And no percentage of your wages, your sponsorships, your appearances or your shop — not now, not at any tier, not ever.

Cancel monthly

You own the domain

You own the fan list

Prices exclude VAT

One product

Everything required to build
your athlete brand

You don't assemble modules or decode feature tiers. One subscription, the whole operation, run for you. The only choice is how much of a human is in the room.

Athvora Pro · for athletes monetising their name

£399per month + £999 setup

Established professionals — Championship & League One, county cricket, Premiership rugby, WSL, individual-sport pros.

✓ Personal website on your own domain ✓ Content every week, approved by you ✓ Fan database ✓ Store & bookings ✓ Live media kit ✓ Sponsor enquiries answered ✓ Commercial support ✓ Analytics & your Athvora Score. You keep 100% of everything you earn.

Roughly the price of one modest sponsored post a month — and one £5,000 appearance or sponsorship covers the year. We take 0% of it.

Athvora Starter · for athletes building their name

£99per month · no setup fee

Academy, emerging, semi-pro, lower leagues, students.

The same machine, self-serve: your site, the content engine, your fan list and a print-on-demand store. We build it, you press the buttons. The tier nobody else in this market will bother serving.

Free for 12 months if you've just been released by an academy.

Playing at the top? Athvora Elite adds a named brand manager, quarterly shoots, proactive commercial outreach and PR — from £1,999/mo. Talk to us. Still 0% of anything you earn.

The honest comparison

Everybody else
takes a cut. We don't.

This is the whole difference, so it's worth being blunt about it. Here's what the people around an athlete's brand typically charge, and what they actually do for it.

WhoWhat they takeWhat you actually get
An agent5–20% of earningsContracts and negotiation, done well. Digital brand-building, almost never — it isn't billable, so it doesn't get done.
A deal marketplace15–30% per dealAccess to brand campaigns, if you already have the reach. They monetise an audience. They don't build one.
A marketing agency£1,500–5,000/moGood work, priced for businesses. Out of reach unless you're in the top few percent of earners.
Doing it yourselfYour eveningsInconsistent posting that stops the moment you have a bad run of form — which is exactly when it matters.
Athvora£99 to £399/mo flatA flat fee that matches where you are in your career, everything registered in your name. Zero percent of your wages, your sponsorships, your appearances or your shop.

If we ever start taking a percentage, the best thing about us is gone — so we won't. No revenue share, no cut of a deal, and absolutely no equity in a young athlete's future earnings.

Where the line is: we handle brand, content and sponsorship. We do not negotiate playing contracts or transfers. That is licensed work under FA and FIFA agent regulations, and it's your agent's job rather than ours.

Pro tier, à la carte

What's under
the bonnet

You don't need to assemble anything — Pro includes all of it. But we'd rather show the machine than hide it, so here's how the operation breaks down, priced honestly if you only ever want one piece.

01

Identity

Your domain, career record, story, gallery, press page, downloadable media kit, one enquiries inbox. Hosting, SSL, backups and unlimited content changes.

£499then £39/mo

02

Content Engine

Voice profile built from how you actually talk. Weekly calendar from your real fixture list, drafted captions and hooks, clips and graphics in your colours. You approve everything.

£299then £199/mo

03

Store

Print-on-demand merch on your own domain, signed items, digital products, bookable appearances and clinics. Nothing made until a fan has paid. Margin paid monthly.

£249then £29/mo

04

Fanbase

Email and SMS list on your domain, exportable any day including the day you cancel. Newsletter and launch sends, consent and unsubscribe handled, sponsor slot in every send.

£49/mo

05

Commercial

Live media kit with real numbers, published rate card, inbound enquiry handling, deal templates and invoicing, quarterly review. Brand and sponsorship only.

£299then £149/mo

ALL

All five — Pro

Wired together: the shop and the signup live on the site, the graphics match, the emails come from the fixture list, and the media kit updates itself. One invoice, one contact.

£999then £399/mo

Separately that's £1,346 setup and £465 a month, so Pro saves £347 up front and £66 every month.

Squads, unions and academies

The bottom half of this market shouldn't pay out of its own pocket

So sell it to whoever holds the budget. A player on a scholarship wage can't fund this and shouldn't have to.

Squad licence

£49per head, per month

Starter across a whole squad, minimum twenty players. £199 a head for Pro. Comes out of the player care budget rather than anybody's wages.

Union member benefit

£15from, per head, per month

Starter free or heavily subsidised for members at 500+, paid by the union. A benefit that generates income for members rather than costing them money.

Academy & released players

Freefor 12 months

Converts to Starter on their first professional contract. An eighteen-year-old released with thirty thousand followers and no plan needs this most and can afford it least.

Annual, up front

2 monthsfree, on any tier

Better for your cash flow and ours, and it takes the sting out of the setup fee.

No lock-in

If you leave,
you leave with everything

01

The domain is in your name

Not ours. If you already have one we never take control of it — we just point it at the site.

02

The fan list is yours

Export it to a spreadsheet whenever you like, including on the day you cancel. We don't sell it, rent it, or email it about anything except you.

03

Cancel monthly

A month's notice. No twelve-month term, no early exit fee, no automatic three-year renewal buried in a PDF.

04

Your content comes with you

Posts, photos, product artwork and your voice profile, exported in a format another supplier can actually use.

05

No percentage of your income

Not your wages, not your sponsorships, not your appearance fees, not your shop. Ask for it in writing and you'll get it in writing.

06

Nothing goes out unapproved

Every post, every email, every product. AI drafts it, a human edits it, you sign it off. It carries your name, so it's your call.

Start with the check, not the invoice

Six scores, evidence quoted from your own pages, and a straight answer about whether there's anything here worth paying to fix.

Get my Athvora Score No signup. The report appears on screen and it's yours to keep either way.